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Aspect Ratios Explained: 16:9, 9:16, 4:5 and 1:1

What aspect ratio means, which one to use for YouTube, Reels, TikTok and Instagram, how to calculate it, and how to fix a video with black bars.

Aspect Ratios Explained: 16:9, 9:16, 4:5 and 1:1

Quick answer: use 16:9 for YouTube and TV, 9:16 for Reels, TikTok, Shorts and Stories, 4:5 for Instagram portrait posts, and 1:1 for square posts. You can work out any size with the Aspect Ratio Calculator.

What is an aspect ratio?

It is the shape of a picture: width compared to height. A 1920 × 1080 video is 16 : 9 because 1920 ÷ 120 = 16 and 1080 ÷ 120 = 9. Size and shape are different things: 1280 × 720 and 3840 × 2160 are both 16:9.

Which ratio for which platform?

Ratio Shape Use it for
16:9 Wide YouTube videos, TV, laptop screens
9:16 Tall Reels, TikTok, YouTube Shorts, Stories, WhatsApp Status
4:5 Slightly tall Instagram portrait posts (the most screen space in the feed)
1:1 Square Classic Instagram and Facebook posts, profile photos
3:2 Wide Camera photos
21:9 Very wide Cinema and ultrawide monitors

How to calculate it yourself

Find the ratio: divide both numbers by their greatest common divisor. 1080 × 1350: both divide by 270, which gives 4 : 5.

Find a missing side: height = width × (ratio height ÷ ratio width). For a 9:16 video that is 1080 wide: 1080 × 16 ÷ 9 = 1920 tall.

Or just type the numbers into the Aspect Ratio Calculator.

Why do I get black bars?

Black bars appear when a video's shape doesn't match the screen's:

  • A wide 16:9 video on a phone held upright gets bars above and below.
  • A vertical 9:16 video on a TV gets bars at the sides.

To avoid them, shoot or export in the shape of the place you will post.

How to change the shape of a photo

Does the ratio change the file size?

Indirectly, because more pixels mean a bigger file. To estimate a video's size from its quality and length, use the Video File Size Calculator.


Work out any size: Aspect Ratio Calculator →